1. Introduction

Appy Bear Pty Ltd (“we”, “us”, or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile games and applications (the “Services”) across various platforms, including Android, iOS, game consoles, PC, and Mac, which may include advertisements and in-app purchases. By using our Services, you consent to the practices described in this policy.

2. Information We Collect

We may collect the following types of information:
* Personal Information: This includes information that can identify you personally, such as your name, email address, payment information, and account details, which you provide when creating an account or making in-app purchases.
* Usage Data: Information on how our Services are accessed and used, including your device’s Internet Protocol (IP) address, browser type, operating system, the pages of our Services you visit, and the time and date of your visit.
* Device Information: Information about your device, such as device type, operating system version, unique device identifiers, and mobile network information.
* Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies to monitor activity on our Services and store certain information. You can control cookies through your browser settings.
* Advertising Data: We may collect data related to your interactions with ads shown in our Services to analyse ad performance and improve user experience.

3. How We Use Your Information

We use the information we collect for various purposes, including:
* To provide, maintain, and improve our Services.
* To process transactions and manage your account, including in-app purchases.
* To personalise your experience and deliver relevant content, including advertisements.
* To communicate with you about your account, purchases, and promotions.
* To analyse usage patterns and enhance our Services.
* To monitor and address technical issues.
* To comply with legal obligations.
4. Disclosure of Your Information

We may share your information in the following situations:

* With Service Providers: We may employ third-party companies and individuals to facilitate our Services, perform service-related tasks, or analyse how our Services are used. These third parties may have access to your personal information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
* For Advertising Purposes: We may share anonymised or aggregated data with advertisers and ad networks to help them deliver targeted advertisements.
* For Legal Reasons: We may disclose your personal information if required to do so by law or in response to valid requests by public authorities. * Business Transfers: If we are involved in a merger, acquisition, or asset sale, your personal information may be transferred. We will provide notice before your personal information is transferred and becomes subject to a different Privacy Policy.

5. Security of Your Information

We take the security of your personal information seriously and implement reasonable security measures to protect it from unauthorised access, use, or disclosure. However, please be aware that no method of transmission over the Internet or method of electronic storage is 100% secure.

6. Your Rights

Under the Australian Privacy Act, you have the right to:
* Access your personal information held by us.
* Request correction of your personal information.
* Withdraw consent for data processing where applicable.
* Opt out of marketing communications.
To exercise these rights, please contact us using the details provided below.

7. Children’s Privacy

Our Services are not intended for individuals under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete such information.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the effective date. We encourage you to review this Privacy Policy periodically for any changes.

9. Contact Us

If you have any questions about this Privacy Policy, please contact us:
* Email: privacy@appybear.com

Effective Date: 19/09/2024